Wild Thing

There are moments in your life that define your style and I cannot walk past this dry marinade without remembering one of my own, just because of the name.

It was very very very late in the last century and I had just gone to uni in Sunny Adelaide (where is it almost always sunny), made new friends and was totally enjoying that whole experience after coming to Sunny Adelaide from the country, leaving boarding school.  I was feeling a kind of real freedom and excitement about that next life chapter, sitting on the lawn near the uni bookshop at lunch time and this amazing girl strode past my little clique in pretty tight denim, with a white t shirt, a matching denim shirt sort of nonchalantly tied at the front and with wild wild blond hair.  She was amazing, carrying her notes and no one could take their eyes off her.  One shy friend whispered ‘Wild Thing’ and forever after, that was what we all called her.

I never met her and have no idea what she was studying, but she had everything going for her – confidence, her OWN style, which some of us were working on, myself included and supreme control over what her hairdresser did.

So, I hear the song, I remember that confident girl with her own sense of style and that wild hair, an outfit I often referred to as I put my own together over my more grown up life and here we have "Wild Thing" - Olsson's Sea Salt Rub, aptly named for its bold flavour profile and distinctive character.

Much like the girl who inspired me, this dry marinade is a testament to individuality and creativity, infusing every dish with a warm embrace of aromatic herbs and delicate Australian Sea Salt Flakes.

Crafted with care and attention to detail, Olsson's Sea Salt Rub brings a touch of rustic charm to any culinary creation, elevating ordinary meals into extraordinary experiences. With its blend of juniper berry, thyme leaves, rosemary, onion powder, and sea salt flakes, each sprinkle of "Wild Thing" evokes the essence of a country garden in full bloom and a bit wild.

There's more to this sea salt rub than just its exquisite flavour profile. As champions of sustainability, Olsson's has taken strides to reduce plastic packaging, opting instead for eco-friendly kraft canisters that marry style with environmental consciousness. It's a testament to their commitment to both quality and sustainability, ensuring that every sprinkle of "Wild Thing" not only delights the taste buds but also nurtures the planet.

So, as you embark on your culinary adventures, channel the spirit of "Wild Thing" with Olsson's Sea Salt Rub. Let its aromatic blend of herbs and sea salt flakes transport you to sun-drenched gardens and carefree days, where the possibilities are as endless as the horizon. After all, in a world of bland conformity, a touch of wildness is always welcome.

Recommendation: While listening to The Troggs (I checked it’s on Spotify), rub this marinade into your roast or bbq meat before cooking. 


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